It's October so do you know what that means? While watching NFL this month you'll be seeing players wear pink and everything else you see on the field, including the footballs will be covered in pink to help raise awareness for breast cancer. Yet, why doesn't this useful awareness technique offer more to the American Cancer Society (ACS) in the end? I have been seeing this going around and decided to dig a little deeper and found an article that gives us a little insight into what is actually going on. I found this article that was interesting in what the NFL is doing with the money and what it is used for. While searching around for some data I found another article that lists some of the tangible and intangible benefits that it offers, as well as how the awareness started in the NFL.
Although I do agree with this post, I do think that it does raise quite a bit of awareness and I'd like to see the NFL put that money someplace more useful rather than for screenings.
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